Your logo is more than just a visual representation of your brand; it’s like your business card, face, and friendly ambassador all rolled into one. Whether you’re a fresh-faced startup or a seasoned company looking for a brand refresh, crafting a well-designed logo deserves your careful attention.
You might think your business is too young to invest in a professionally made logo. But trust us, every brand, big or small, can benefit from types of logos made from an AI logo maker or from a graphic designer that genuinely shines and connects with its audience.
Here are the 10 Types of Logos and Their Impact
We’ve gathered 10 types of logos and some logo examples from renowned brands to give you a taste of how incredible design can work wonders for any industry or business model.
1. Animation Logo
Remember Pixar’s iconic animated lamp? The name Pixar was inspired by a made-up Spanish word that means “to make pictures.” John Lasseter, who used to work as an animator at Disney, used his tech skills to make short computer-animated films.
One of his masterpieces was Luxo Jr. – a cute little lamp born after John used a Luxo L-1 lamp as a model for a computer depiction. The story behind the animation is about a parent lamp watching over their little lamp playing with a ball.
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2. Cartoon Logo
Pringles’s famous cartoon brand logo features the iconic mascot “Julius Pringles.” The logo depicts a whimsical and memorable character that has become synonymous with the brand.
Julius Pringles is an illustrated face with a distinctive mustache, rosy cheeks, and a wide smile. He is typically portrayed wearing a bow tie and a hat resembling a Pringles chip.
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3. AI Chat Logo
The original ChatGPT logo, designed in November 2022, features a geometric figure resembling a rounded hexagon with chain-link segments. It symbolizes a swirl or vortex associated with the app or page downloading. The logo also resembles the ancient Armenian symbol of infinity, representing eternal life and development.
The design is simple yet impactful, with thick lines and a turquoise or sea green color palette for the background and white for the lines. Occasionally, this one of the best types of logos appears in monochrome and may be accompanied by a medium-weight wordmark placed below it.
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4. Monogram Logo
Louis Vuitton’s logo is an iconic and instantly recognizable monogram. It features the interlocking letters “L” and “V” in a stylish and sophisticated design. The two letters are beautifully intertwined, creating a harmonious and elegant pattern.
Its logo has had a significant influence on the fashion industry and pop culture as a whole. It has become a status symbol, representing wealth and prestige. People proudly display the logo on their handbags, luggage, and other accessories as a mark of excellence and a fashion statement.
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5. Video Sharing App Logo
TikTok logo is a vibrant and dynamic representation of the app’s energetic spirit. It features a black music note reminiscent of the app’s origins as a platform for short lip-sync videos placed within a vibrant green speech bubble. The speech bubble signifies the app’s focus on creative expression and the power of sharing your voice.
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6. Social Media App Logo
Bluesky Social’s logo features a vibrant and captivating representation of the sky with clouds. The logo evokes a sense of openness, freedom, and connection. The sky is depicted with a gradient of light blue hues, creating a serene and inviting atmosphere.
The choice of a sky and clouds in the logo symbolizes the vastness and expansiveness of the platform. It suggests that on Bluesky Social, users can express themselves freely and share their thoughts, ideas, and experiences with a broad audience.
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7. Podcast Logo
The logo for The Joe Rogan Experience podcast is pretty unique and eye-catching. It’s like a superb blend of a vinyl record and a target with a circular shape. The logo keeps it simple, primarily black and white, but there are a few pops of color to add some flair.
In the middle of the logo, you’ll spot a stylized drawing of Joe Rogan himself. They nailed his look, from his facial hair to his shiny bald head and captivating eyes. The picture cleverly uses black and white shades to make it look lifelike and three-dimensional.
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8. Shoe Logo
Nike’s logo is one of the most recognizable types of logos in the world. It’s known as the “Nike Swoosh.” The logo is simple yet powerful, featuring a curving checkmark-like shape representing motion and speed. Its timeless design has become synonymous with Nike’s brand identity.
The Nike Swoosh is usually depicted in black or white, providing a clean and sleek look. Its minimalistic style makes it versatile and easily recognizable on various products and marketing materials.
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9. 3D Car Logo
The Volkswagen 3D logo is an eye-catching and dynamic representation of the iconic automotive brand. It combines the classic Volkswagen emblem with a modern twist, creating a visually appealing and contemporary design.
The logo features the renowned VW symbol, consisting of a stylized “V” sitting atop a “W.” However, in its 3D form, the logo appears three-dimensional and has a sense of depth. The edges of the letters are slightly rounded, giving them a smooth and polished look. The logo is often presented in silver or chrome, adding to its sleek and sophisticated appearance.
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10. Fast Food Restaurant Logo
The Subway logo got a fresh update with a cool twist. The new Subway minimalist design features two dynamic arrows in yellow and green, creating a sleek and modern look. But here’s the exciting part: if you look closely, you’ll notice that the arrows cleverly form a hidden “S” between them.
It’s like a little secret message in the types of logos! This creative approach adds an element of fun and intrigue to Subway’s branding. Who knows where this innovative mindset will take the company next?
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Remember, even the biggest and most recognizable brands started from humble beginnings. It wasn’t always a smooth journey for them. But when you combine your brand’s unique identity and values with the principles of good types of logos and a sprinkle of emotion, you’ll create a logo that speaks volumes about your business.
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