What is Cross Branding? How Collaboration Drives Business Success!

cross branding nike + apple watch

Picture this: two dynamic brands from different worlds coming together to create something spectacular, whether a particular product or service, all while crafting a captivating identity, logo design, and other branding aspects  to represent their joint venture! Cross Branding is a term that has been making waves in the corporate landscape for quite some time. […]

Exploring Mixed Branding: How Combining Multiple Brands Creates Stronger Identity

the apple and nike icon placed in venn diagram with red and black background accordingly.

Traditional branding strategies have long been the go-to approach for businesses looking to establish their presence and differentiate themselves in the market. But there is a fascinating alternative that is gaining traction – mixed branding. As businesses strive to differentiate themselves, mixed branding, with its unique logo design and brand identity, has emerged as a […]