{"id":158,"date":"2022-01-22T16:59:56","date_gmt":"2022-01-22T16:59:56","guid":{"rendered":"https:\/\/instantlogodesign.com\/blog\/?p=158"},"modified":"2024-11-21T15:53:49","modified_gmt":"2024-11-21T07:53:49","slug":"logo-design-trends","status":"publish","type":"post","link":"https:\/\/logomakerr.ai\/blog\/logo-design-trends\/","title":{"rendered":"4 Most Important Logo Design Trends for 2022"},"content":{"rendered":"\n<p>Logos can make or break your brand.&nbsp;A great logo makes your brand stand out and builds trust. Most importantly, it helps people remember and distinguish your brand among others. That\u2019s why it\u2019s essential to keep up with trends or consider using an <a href=\"https:\/\/logomakerr.ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">logo maker free<\/a> for a faster transition.<\/p>\n\n\n\n<p>With this, you would want to pique the attention of your target audience with your logo by looking into the logo design trends 2022 will bring.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"http:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/simple-logos.png\" alt=\"simple logo design trends generated by ai logo maker\" class=\"wp-image-5590\" width=\"750\" srcset=\"https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/simple-logos.png 1024w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/simple-logos-300x115.png 300w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/simple-logos-768x294.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\"><strong>4 Most Important Logo Design Trends<\/strong><\/h2>\n\n\n\n<p>There are many logo design trends that we\u2019ve seen over the years. As a business, it is vital to stay up-to-date on these trends so you can create a compelling and visually appealing logo for your company.&nbsp;<\/p>\n\n\n\n<p>Here are some of the most essential <a href=\"https:\/\/logomakerr.ai\/logo\" target=\"_blank\" rel=\"noreferrer noopener\">logo design trends<\/a> of 2022 and beyond:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/logomakerr.ai\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"http:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2023\/04\/Logomakerr.ai-make-a-logo-with-AI-logo-generator.png\" alt=\"CTA button with a text &quot;make logo&quot; on Logomakerr.AI\" class=\"wp-image-2922\" width=\"188\" height=\"86\"\/><\/a><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\"><strong>1) Simple and Basic Shapes<\/strong><\/h3>\n\n\n\n<p>The year 2021 marked a pivotal year for logo design. Bolder and more innovative designs emerged. As a new year turns, the graphic design trends 2022 will bring are quite different from the previous year.&nbsp;<\/p>\n\n\n\n<p>Today&#8217;s audiences are constantly stimulated with content online. In turn, people&#8217;s attention span is getting shorter. This makes it important to create a simple logo design trends so people can remember it easily. Hence, there is a tendency for companies to rebrand using simple and basic shapes.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"http:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/10\/geometric-shapes-in-yellow-color-and-red-background-1024x538.jpg\" alt=\"geometric shapes in yellow color and red background for logo design trends\" class=\"wp-image-1418\" width=\"750\" srcset=\"https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/10\/geometric-shapes-in-yellow-color-and-red-background-1024x538.jpg 1024w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/10\/geometric-shapes-in-yellow-color-and-red-background-300x158.jpg 300w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/10\/geometric-shapes-in-yellow-color-and-red-background-768x403.jpg 768w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/10\/geometric-shapes-in-yellow-color-and-red-background-850x446.jpg 850w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/10\/geometric-shapes-in-yellow-color-and-red-background.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p>One example is Google. The previous logo was in a serif font, which was changed to a sans-serif font. The colors of green, red, blue, and yellow were retained but in a softer tone.&nbsp;<\/p>\n\n\n\n<p>Now, it\u2019s simpler, more modern, and playful. This logo design update is meant to reflect the company\u2019s changes, particularly in ensuring the logo still looks good and clear on smaller screens. People are using mobile devices more and more for browsing, making it a crucial consideration for many brands when designing their logos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2) Vibrant Colors<\/strong><\/h3>\n\n\n\n<p>Color is one of the main considerations to <a href=\"https:\/\/logomakerr.ai\/blog\/what-makes-a-great-logo\/\" target=\"_blank\" rel=\"noreferrer noopener\">make a great logo<\/a>. Colors make logos eye-catching.&nbsp;<\/p>\n\n\n\n<p>Bold, garish colors contrasted with simple layouts will continue to be in logo design trends. However, you also have to select the colors based on the values that you want your brand to exude.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/instantlogodesign.com\/blog\/wp-content\/uploads\/2022\/01\/Vibrant-Color-Shades-1024x683.jpg\" alt=\"different shades of vibrant color on crayola for logo design trends\n\" class=\"wp-image-159\" width=\"750\" srcset=\"https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/Vibrant-Color-Shades-1024x683.jpg 1024w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/Vibrant-Color-Shades-300x200.jpg 300w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/Vibrant-Color-Shades-768x512.jpg 768w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/Vibrant-Color-Shades-1536x1024.jpg 1536w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/Vibrant-Color-Shades-2048x1365.jpg 2048w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/Vibrant-Color-Shades-850x567.jpg 850w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Over the years, vibrant logos remained a trend. Therefore, this is one aspect that you can explore as you plan for your logo or rebranding.&nbsp;<\/p>\n\n\n\n<p>In a <a href=\"https:\/\/www.rd.com\/article\/why-so-many-logos-are-red\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Reader\u2019s Digest article<\/a>, various brands and companies with red logos were mentioned. These brands and companies are very successful in brand recognition like Netflix and McDonald\u2019s.&nbsp;<\/p>\n\n\n\n<p>Why? Photoreceptors in the eye are highly sensitive to long-wavelength light, of which we perceive red.<br><br>Hence, the trend of using vibrant colors like blue, red, and yellow is here to stay. Albeit this trend, the best colors for logos are highly dependent on the branding and values of your company. Take for example the following colors and the brands which were successfully associated to each:<\/p>\n\n\n\n<ul>\n<li>Blue &#8211; trustworthy, security, dependable (Volkswagen)<\/li>\n\n\n\n<li>Black &#8211; elegance, luxury (Chanel)<\/li>\n\n\n\n<li>Red &#8211; excitement, bold, energy (Netflix, Coca Cola)<\/li>\n\n\n\n<li>Green &#8211; health, relaxation, nature (Animal Planet, Tropicana)<br><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3) Sans-Serif Logos<\/strong><\/h3>\n\n\n\n<p>According to<a href=\"https:\/\/www.apartmenttherapy.com\/minimalism-design-trends-2022-37020319\" target=\"_blank\" rel=\"noreferrer noopener\"> Apartment Therapy\u2019s article<\/a>, minimalism is going to be a trend for living spaces. But this trend will be in not just in interiors It\u2019s also evident in logos with rising companies like Meta using a minimalist design.&nbsp;<\/p>\n\n\n\n<p>Sans-serif is popular in modern logos. Based on the <a href=\"https:\/\/jpgdesigns.com\/30-logo-stats-and-facts-fortune-500-list-research\/\" target=\"_blank\" rel=\"noreferrer noopener\">research of jpgdesigns<\/a>, 18% of the Fortune 500 logos used serif fonts. Sans-serif fonts are a great choice since they are versatile. It can be used for a mass-market brand or something very niche. It is easy to match your brand values.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4) AI-Generated Designs<\/strong><\/h3>\n\n\n\n<p>In a <a href=\"https:\/\/www.forbes.com\/sites\/forbestechcouncil\/2020\/05\/21\/the-state-of-augmented-intelligence\/?sh=77adc4664e05\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">2021 Forbes article<\/a>, experts projected an increase in AI usage across businesses that will result in $2.9 trillion of business value. At this point, AI along with technology like remote work software will continue to infiltrate different industries including the creation of logos.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"870\" height=\"580\" src=\"https:\/\/instantlogodesign.com\/blog\/wp-content\/uploads\/2022\/01\/social-media-logos.jpg\" alt=\"social media logos in square shape on the full screen website of an Apple MACbook\" class=\"wp-image-160\" srcset=\"https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/social-media-logos.jpg 870w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/social-media-logos-300x200.jpg 300w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/social-media-logos-768x512.jpg 768w, https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/social-media-logos-850x567.jpg 850w\" sizes=\"(max-width: 870px) 100vw, 870px\" \/><\/figure><\/div>\n\n\n<p>With just a few clicks and entering of information about your company, AI-powered software may come up with a wide array of options. Logo Maker AI is one platform that has a logo builder which creates unique and new designs for each user. <\/p>\n\n\n\n<p>Unlike other photo editing applications, Logo Maker AI does not use fixed templates. Elements, symbols, and colors of your logo will be automated in consideration of your brand.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Creating your own logo<\/strong><\/h2>\n\n\n\n<p>As you create your own logo, don\u2019t forget to conduct industry research. You can use the best online <a href=\"https:\/\/logomakerr.ai\" target=\"_blank\" rel=\"noreferrer noopener\">AI logo generator<\/a> platform but still remain unnoticed by your target audience. Your logo should appeal to your ideal customer and one way to ensure this is by looking at your competition.<br><br>Aside from keeping up with the branding logo design trends 2022 has, do your due diligence in researching what is out there. From here, you can start looking for platforms, software, and apps that hold the elements or features that are common in the industry that you are in.&nbsp;<\/p>\n\n\n\n<p>Once you have an idea of the usual logos in the industry, it\u2019s time to decide on the type of logo you wish to use\u2013 wordmark or <a href=\"https:\/\/logomakerr.ai\/logo\/symbol\" target=\"_blank\" data-type=\"URL\" data-id=\"https:\/\/instantlogodesign.com\/logo\/symbol\" rel=\"noreferrer noopener\">symbol logo design<\/a>. It\u2019s best to create options if you\u2019re creating from scratch. If you\u2019re using an app, then it\u2019s best to find one that offers both types of logos.<\/p>\n\n\n\t\t<div data-elementor-type=\"section\" data-elementor-id=\"5144\" class=\"elementor elementor-5144\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fdfc7c0 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fdfc7c0\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ha_eqh_enable&quot;:false}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-023192b\" data-id=\"023192b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b4110e elementor-widget elementor-widget-heading\" data-id=\"8b4110e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Create a logo with AI in seconds!<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0861cd elementor-align-center elementor-widget elementor-widget-button\" data-id=\"a0861cd\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/logomakerr.ai\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-long-arrow-alt-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Try it now<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\n\n\n\n<p><br>Lastly, think about the associations that you would like people to make with your brand. Create different versions of your logo with varying color combinations.<\/p>\n\n\n\n<p>If you wish to explore AI-generated designs for your brand, Logo Maker AI will help you define your logo style. Get in touch with us to know more.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Logos can make or break your brand.&nbsp;A great logo makes your brand stand out and builds trust. Most importantly, it helps people remember and distinguish your brand among others. That\u2019s why it\u2019s essential to keep up with trends or consider using an logo maker free for a faster transition. With this, you would want to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5589,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[1],"tags":[245,16,571,308,12],"jetpack_featured_media_url":"https:\/\/logomakerr.ai\/blog\/wp-content\/uploads\/2022\/01\/logo-design-trend-in-2023.png","views":{"total":13,"cached_at":"","cached_date":1776361674},"_links":{"self":[{"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/posts\/158"}],"collection":[{"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/comments?post=158"}],"version-history":[{"count":21,"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/posts\/158\/revisions"}],"predecessor-version":[{"id":8579,"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/posts\/158\/revisions\/8579"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/media\/5589"}],"wp:attachment":[{"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/media?parent=158"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/categories?post=158"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/logomakerr.ai\/blog\/wp-json\/wp\/v2\/tags?post=158"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}